Rivian and Lucid

[robg]

Originally Posted by JST

Both Rivian and Lucid are stocked full of ex Big 3 and ex Tesla people, but without the incendiary bull shit from Musk. Will be interesting to see how much of the secret sauce he really is, if any.

The Lucid in particular looks like a surprisingly mature offering, in ways both good and bad; if I blocked the badges and told you it was an upmarket Lincoln, you’d be mildly surprised but not amazed.

I think the only secret sauce they'll be missing is Musk's ability to generate publicity through crazy tweets and media stunts..