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The reality is that what to put on a car "for sale" ad or which type of photos to post is not obvious to non-car people. 10 years ago I created the ad for my parents' '03 XC70 and my family was blown away. They thought it looked very professional. Trust me it was nothing special.
But again, trying to sell a $125k Ferrari is on a different level. This is so ridiculous.
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